Beware Of Affiliate Spamming!

Affiliate Spam - Users Beware!

Today, there is a relatively new internet business called, ’affiliate marketing’, which is basically a modern practice of paying finders-fees for introducing new clients to a business through the internet. An affiliate marketer is paid for every visitor, subscriber, or customer provided to an Internet business because of his efforts. The affiliate marketer will earn compensation based on a certain value for each visit (Pay per click), registrant (Pay per lead), or a commission for each customer or sale (Pay per Sale), or any combination.

So, perhaps you can see why an affiliate marketer would be strongly tempted to send out emails that advertised the products he makes money on for promoting. This resulted in so much SPAM being generated that anti-spam laws were enacted. Spammers are severely fined and the newest twist in the anti-spam laws are, that the merchants with affiliates spam are being held responsible for the spamming as well. So caution is well advised to merchants.

Any merchant that is thinking about including an affiliate strategy to their online sales, would be wise to research the different software programs available to use that will help prevent spamming. As affiliate marketing has matured, many affiliate merchants have refined their terms and conditions to prohibit affiliates from spamming. Some types of affiliate management solutions include: standalone software, hosted services, shopping carts with affiliate features, and third party affiliate networks.

People whose intention is to create web pages that will be indexed by search engines in order to increase the listing of their website, put their page close to the top of the search engine lists or to influence the way they are assigned in a category is called, ’Spamdexing’.

Since people usually use anti-spam software programs, marketers are debating over the affiliate practice of Spamdexing, and many have change their method from sending spam emails to generating large amounts of automatically generated web pages, with different niche keywords and optimizing their sites through search engines. Another term for this is sometimes called, spamming the search engine results. Spam is the biggest threat to organic Search Engines whose goal is to provide quality search results for keywords or phrases entered by their users.